Blog archives for June, 2008

June 30, 2008

Maximize Your Search Results-Part 1

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When searching for information on the search engines most people just type in their keywords and then dig through the thousands (usually millions) of pages until they find what they are looking for. This can be very tedious and time consuming. It can also be very frustrating especially if you are short on time or have limited access to a computer.

The ability to find what you need quickly and painlessly is what the internet is supposed to be about. Here are some tips to help you understand how to maximize your search results while minimizing your time spent searching.

Finding the exact phrase: If you know the exact phrase you’re looking for, tell the search engine to return only pages with the words in the order in which you type them. This type of search provides you with fewer search results than the Find All of The Words search. Syntax example: “internet marketing tips”.

Finding at least 1 of the words: You can tell Google to find pages with any of the words or phrases you provide. Syntax example: rodent OR racing

Omit pages with particular words: You can tell Google to search for a phrase but to omit pages that contain particular words. For instance, you may want to find all the pages with the phrase internet marketing but omit the pages containing the word affiliate. Syntax example: “internet marketing” -affiliate

Find a page in the index: Google provides a way to search for a particular page to see if it’s in the Google index. However, Google is a little inconsistent in its results; sometimes it provides a lot of information about the page and sometimes only a little (less than it has available). It also provides four links to other types of searches: the page stored in the cache, pages that are similar, pages that link to the specified page, and pages that contain the URL in their text. Syntax example: info:internet-marketing.com or internet-marketing.com

There are many more ways to maximize your search results and spend less time searching and more time finding. May your searches be more productive and your search engine experience less painful.

Part 2 coming soon.

By David E Knops Jr

About the Author

I am an internet marketer that truly enjoys sharing the things I’ve learned about this crazy business. All to often I hear the stories of those getting scammed by false information and it is sickening. Get the info you need to succeed online at Easy Home Based Business

Maximize Your Search Results-Part 2

ad optimising website software

This is excellent information for everyone. I am surprised that more internet users do not know these simple types of searches. I am even more surprised at how many marketers do not know this. The search engines are here to give us targeted info regarding our searches but they are not perfect. By adding some simple syntax you can help the search engines deliver the goods.

Find common words: Google and most search engines ignore certain common words - such as a, the, and, where, how - and some single digits and letters. For instance, search for King George I, and when the search results page appears, you see this message: “I” is a very common word and was not included in your search. Syntax example: “king george I” or king george +I

Search for synonyms: This search is a fun one. You can tell Google to find synonyms for you. For instance, searching for synonyms of internet marketing returns pages with the phrases web marketing and online marketing. Syntax example: ~internet ~marketing

Search the page text: When Google searches, it looks at Web page text, TITLE tag text, URL text, and so on. If you want, you can tell Google to look only at the text in the page and ignore everything else.Syntax example: allintext: internet marketing. This will return pages with only the words internet and marketing in the page text in any order.

Search within a Web site: You can tell Google to search only within a particular Web site. This type of search is handy if you’re pretty certain that the information you want is in that site. It’s also a great tool for finding out how many pages on your site, or on a competitor’s site, are indexed by Google. And it allows you to search within particular top-level domains. Syntax example: site:cnn.com iraq war (searches just on cnn.com) or site:org business laws (searches all .org sites)

TIP: To view all the pages on a site, do this: site:cnn.com -iunbiiurheh. By adding - followed by garbage text, you’re asking Google to show you all the pages that don’t contain the garbage text. Assuming no pages have this text, Google should return all pages. (On very large sites, Google gets a little confused and may show different numbers in the blue bar depending on what garbage text you provide. Try experimenting with different strings of text, such as a long string of the same character and a short string with mixed characters.)

Well I hope this article helps you get better results from your searches. These tips have helped me zero in on the information I want so I spend less time scanning pages and more time reading. Get the info you desire and save a ton of time searching.

By David E Knops Jr

About the Author

My name is David Knops Jr and I run a blog, http://www.businessopp4you.com ,dedicated to providing quality content in the internet marketing niche. This is a huge niche covering a wide variety of topics and I cover my fair share of them. Please stop on by and see what else you can learn.Visit my site at Easy Home Based Business.

June 29, 2008

SEO Web Designing - How Is It Different From Traditional Web Development?


SEO Software

SEO Web Designing plays a significant role in furthering your online business prospects. If you wish to get a good ranking you need to have a search engine friendly design. To get the ultimate website it is essential for the SEO and the web designer to complement each other perfectly. More often than not when your idea is not yielding the desired result the web designer may butt in with one which will make your site more attractive and solve your nagging problem.

To have the right kind of SEO web designing you need to have a designer well versed with the process. A web designer for SEO needs to be good at conversion optimization skill. It is essential for them to have a clear idea about the best colors which will draw people to check your site. And if they are conversant with eye tracking studies which enables them read the visitors reaction after visiting the site it stands as an added advantage. It is equally important for the web designer to have a sufficient knowledge of CSS and the process of putting the main formatting into the file.

So you need to be very careful while choosing a designer. To ensure the right selection you must have a look at their portfolio. This will help you know about the kind of designs they have made in the past, and seek the advice of experts in this field. Another good way to make up your mind about SEO web designing is to see the designs of the sites of leaders in a particular industry. This gives you a vague idea about the preferences of your target market.

To ensure visitors stay longer a website must be easy to get around. SEO friendly web designs must be like road maps which give a detailed indication to the user about the different paths and links. Some essential SEO web designing patterns are listed below.

• It is essential for the site to have portions with high contrast. This invariably attracts the visitor’s eye. • The headings must be made with different font sizes and larger fonts. However usage of too many font styles needs to be discouraged. • All links should be underlined in blue. All text and images must be surrounded and click able links must have white spaces. • All pictures need to carry captions. • Proper alignments must be used to separate different information from different sources. • Proper navigation structure must be used on each page along with white space and proper anchors. Headers and group of text need to be used so that visitors can find it easy to read and locate. • Navigation needs to be organized to increase chances to find. Navigation that has more mouse-over drop downs needs to be avoided. • While designing product pages page specific Meta data and h1 tag along with unique content need to be used.

When all these SEO web designing factors are taken care off you can always look forward to effective results.

by Alison Redfern

About the Author

Alison Redfern is a contributing writer at http://www.web-designing-company.com. Visit the site for SEO web designing and web development help.


June 28, 2008

How To Become A Search Engine Optimization Specialist


In this article I will share with you a few tips on how to become a search engine optimization specialist. SEO is very important as without knowing what your doing your fantastic website could end up a dud, but when you know what your doing your website will shoot to the top of the search engines.Search engine optimization is the process you go through to get your website to the top of the search rankings. Seo doesn’t have to be difficult. I am going to give you a simple process I go through to get my sites ranked highly in the search engines. This process is not difficult, and you can start using it today.

Create a search engine friendly site

Search engines find your sites pages with software spiders. These spiders crawl the internet and following every link they see to find where it leads. If your site isn’t linked together correctly then the spiders won’t be able to access your whole site, and the search engines will rank you down. So on every page of your site add a hyperlink to the next page in your content. i.e if your site is about golf, and the pages on your site are golf clubs, golf courses and golf lessons then write an article on your home page that include a hyperlink to each of those pages. That way the spiders can access the whole site.

Quality Content

The search engines crave quality content, If you can put the effort into updating your site often then the search engines will love you for it. They will see that your making the effort to create a good quality site and will reward you for your effort.

Backlinks

A backlink is a link back to your site from another site that is similar to yours. Backlinks are VERY important There are a few ways to get backlinks. One way is to write an article and submit it to article submission sites, The best 3 sites the search engines love are go-articles, ezine articles, and searchwarp. Simply create an account, write a keyword rich article related to your site and there will be a box called authors bio, and in that you can add a link to your site. Another way to get backlinks is to email highly ranked sites that have similar content to yours and ask if they will put a link to your site on there website and in exchange you will do the same. So now the search engine spiders will be crawling the net and will find lots of links back to your site, and they will rank your site highly for it.

In this article I have given you a simple process to rise in the search engines, now just because its simple doesn’t mean it won’t work. Just follow this process and you will become a search engine optimization specialist.

by Nick Hayward

About the Author

If you want to become an advanced seo specialist then I advise visiting SEO Elite I use this software along with my simple process to get highly ranked niche sites, now you can too.


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